Day one of filming

Today filming commence. We filmed behind a white background extreme close ups, close ups and mid shots of the artist lip syncing the entire song so we can cut and implement some of those shots into our video.


We also filmed the artist performing during the bridge of the song doing interesting arm movements and head gestures 


We filmed in a classroom in front of a white screen. This basic, bland setting will contrast with our other filming locations which will have bright colours or be patterned, the focus in these shots is on 
the artist as a result of it. For our set up we had the camera on a trip-pod and has four lights angled at the artist.

Digipak Research

A digipak is a promotional package of an album that consists of the album cd, a dvd featuring either the behind the scenes of the making of the album or the music videos of the singles released. It'll also contain a lyric booklet and a booklet of pictures of the artist.


Here is the digipak design for Justin Bieber's Believe album. As you can see there's a consistent theme running amongst the pictures with a lot of orange smoke to create the concept of it being a hot sun then the first two pictures is him standing on the sun in front of the moon. It consists of close up shots, mid shots and wide shots so the pictures wont be too similar.


In Rihanna's Loud digipak she uses the 3 top squares to create one full image which is a unique concept. There's a constant colour scheme of red from the red roses to her hair to her lips creating a floral but sensual feeling whilst the two cd covers have pink roses to provide a difference in theme and also to make stand out from the rest of the images.